Spokescritters

We’ve all got a soft spot in our hearts for the mascots of brands. Here’s a look at some of the best (or worst) uses of anthropomorphic food, objects, and the entire animal kingdom as brands.

Fat

Posted June 15, 2005, under Ad Absurdum, Gee Whillickers!, Inspired Ideas, Legacy, Spokescritters

Spokescritters! Twinkie the Kid Conceived in 1971, Twinkie the Kid, spokes-sidekick for the golden-yellow snack cake. Well, we all know …

Bugs

Posted May 15, 2005, under Gee Whillickers!, Legacy, Spokescritters, Vocabularama

Spokescritters! The Good the Bad and the Ugly The Orkin Man™Otto Orkin founded the company that would become known as …

GUI

Posted April 15, 2005, under Gee Whillickers!, Legacy, Spokescritters

Gee Whillickers! The graphical user interface, or “GUI” (often said gooey), is a computer interface that uses graphic icons and …

Vote

Posted August 15, 2004, under Ad Absurdum, Gee Whillickers!, Legacy, Spokescritters

Spokescritters! Uncle Sam It is thought that Uncle Sam originated in 1812 out of Troy, New York. Little is known …

Meatburger

Posted May 15, 2004, under Gee Whillickers!, Gosh, That's Handy!, Legacy, Spokescritters

Spokescritters! Jack As a spokescritter, Jack began as an ornament on the fast food chain’s drive-thru speaker box until, in …

Hood Ornament

Posted April 15, 2004, under Ad Absurdum, Gee Whillickers!, Gosh, That's Handy!, Legacy, Spokescritters

Gee Whillickers! A Play, a Monkey and a Backseat Driver David Merrick was arguably the greatest and most prolific American …

Fish Bowl

Posted March 15, 2004, under Gee Whillickers!, Gosh, That's Handy!, Legacy, Spokescritters

Gosh, That’s Handy! Color, Theoretically Speaking Part I What is color? Color is light. And light is a wave. Huh? …

Airplane Food

Posted January 15, 2004, under Ad Absurdum, Gee Whillickers!, Legacy, Spokescritters

Gee Whillickers! Logo Augmentation Ryanair, a European airline which handles 24 million passengers a year, has given its flying angel …

Soap with Style

Posted December 15, 2003, under Ad Absurdum, Gee Whillickers!, Legacy, Spokescritters

Gee Whillickers! Experimental Pizza These listed items are actual products Ducio Cresci, an Italian television presenter, turned to the cosmetics …

Psychic 8 Ball

Posted November 5, 2003, under Ad Absurdum, Gee Whillickers!, Gosh, That's Handy!, Legacy, Spokescritters

Spokescritters! Smokey Bear From the editors: Talk about paranormal! We selected Smokey for our Spokescritters feature well over a month …

The Stain

Posted October 15, 2003, under Ad Absurdum, Gee Whillickers!, Legacy, Spokescritters

Gee Whillickers! Targeted Marketing The famed florist Max Schling once ran a brilliant ad in The New York Times: The …

Health Shake

Posted September 15, 2003, under Ad Absurdum, Gee Whillickers!, Legacy, Spokescritters

Gee Whillickers! Politically Correct Plums One Senator who put her shoulder to the wheel of the renaming crusade explained that …

His Master’s Voice

Posted August 15, 2003, under Gee Whillickers!, Gosh, That's Handy!, Legacy, Spokescritters, Vocabularama

Spokescritters! The Nipper Saga Nipper is one of the more sophisticated and beloved of advertising brand icons. In the United …

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