Mood Lines

Posted September 4, 2013, under Gosh, That's Handy!

Since time out of mind, designers have used lines, flows and geometry to convey mood. The positions and shapes of various design elements can convey or instill emotion.

Well-designed logos, websites, magazines and even occasional movie posters apply this principle in concert with color, font choices and negative space so you instantly get a sense of what you’re getting into.

The lines below are a compilation of basic representations of flow or form with the various impressions they tend to produce.

From Landscape Architecture, by John Ormsbee Simonds.

Published by McGraw-Hill Book Company, Inc.