This Just In…

We’ve Doubled Our Pleasure!

A little over a year ago, the move to our present quarters in Glendale, CA, represented a 2x increase.

Knocking down walls on its way, Rigney Graphics has once again doubled its office space.

Gee Whillickers!

C’mon, it’s 99¢ – it’s not like it’s a whole dollar!

The cash register was invented as the “Incorruptible Cashier.” A noisy bell, making the famous “cha-ching” sound that is now synonymous with money, discouraged sticky fingers.

Soon owners discovered that odd prices like .99 required the cashier to use the register to provide a penny change, thus virtually eliminating any “unrecorded” transactions.

Only later did it occur to the ever masterful mind of Marketing that a sum like $1.99 seemed subjectively less than $2.00.